Businesses today face one of their greatest challenges: the difficulty of hiring the qualified talent they need to grow. In the current environment, characterised by digital transformation and the expectations of younger generations, many business owners are aware that they lack the right teams. This includes board members, managers and employees in key positions. Thus, one question looms: how do we secure the right team and structure to continue growing?
The General Direction for Employment of La Rioja has organised the 2024 Employment and Entrepreneurship Fair to address this question for Rioja-based entrepreneurs. On 16 October in Logroño, the CEO of Grupo Binternational, Leandro de Gabriel, will deliver a talk entitled ‘New Ways of Working and Attracting Talent: Purpose‑Driven Companies’.
New ways of working are here to stay, and adapting to them is crucial to maintain employee productivity and engagement. However, many companies are experiencing a talent drought, exhausting their teams and generating uncertainty among clients. How can this be reversed? According to Leandro de Gabriel, the key is to align the company’s purpose with what people value today.
Grupo Binternational, a certified B Corp company, is spearheading this movement, demonstrating that profitability and positive societal impact can go hand in hand. A clear purpose has become a magnet for committed, motivated talent that resonates with the vision of responsible companies grupobinternational.com.
Topics to be addressed during the talk:
- Why companies do not have the teams they need
- What CEOs and directors are getting wrong in their talent‑attraction strategy
- How new ways of working can be a competitive advantage
- The case of B Corp companies: how purpose can drive talent attraction and organisational growth
Drawing on the mistakes made at his own company, Leandro de Gabriel will share his vision and experience leading Grupo Binternational, a firm with over a decade’s experience in international talent acquisition and training for CEOs and executives. The session is aimed at CEOs, business owners and senior leaders who feel their efforts to attract and retain staff are not delivering results and are experiencing low team commitment grupobinternational.com.
“Purpose‑driven companies are setting a new standard in the labour market,” says Leandro de Gabriel. “Through our experience as a B Corp, we have learned that employee wellbeing and social responsibility are not only attractive to talent, but also drive contribution and long‑term profitability.” grupobinternational.com
The talk promises to be an unmissable opportunity for those looking to transform their company into a benchmark for new generations of professionals, who seek more than a salary: meaning, impact and engagement.
Event details:
- Date: 16 October 2024, 11:15
- Location: Employment and Entrepreneurship Fair of La Rioja, Logroño
- More information and registrations: link
